brand guidelines
A different take than your ordinary sub restaurant chain, Durango Subs was started in the kitchen of its founder with hand crafted recipes that sparked the interest to create a company that revolved around a wild west theme. Many different pieces came together for the restaurant so a brand guideline book was established to house the specifics on where and how the brand could be used. Throughout the guideline book the viewer will notice logo, color and typography usage requirements, building, packaging, catering and uniform specifications, along with other items such as a stationery system, gift card and a menu (view menu and giftcard here).
View Durango Subs menu and giftcard
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